Welcome to Freestyles Forever!
Freestyles Forever is a celebration of the iconic Reebok Freestyle, the classic aerobic sneaker introduced in 1982 and still a hot favourite more than 40 years later! We are a community of fans and fashionistas from all over the world who love to share their love of Reebok Freestyles – and seriously, who doesn’t?!
The Freestyle was designed by Paul Brown, developed by Steve Liggett and marketed by Angel Martinez. Known for their bright, bold colours, Reebok Freestyles quickly became a symbol of the 1980s and one of the most popular sneakers ever made.
At the height of the mid-80s aerobics craze the likes of Jean Miller, Denise Austin and Jane Fonda helped popularise the Freestyle. And they aren’t just for gym-goers. Even celebrities such as Cybill Shepherd got in on the trend, famously sporting neon orange Reebok Freestyles at the 1985 Emmy Awards. In pop culture, Whoopi Goldberg wore Reebok Freestyles in the 1986 film Jumpin’ Jack Flash while Punky Brewster was known for frequently wearing two different colour Freestyles in the popular US sitcom. In New York City during the 1980s, Reebok Freestyles were known as 5411s – $49.99 + tax.
Nowadays considered a unisex sneaker much like the Ex-O-Fit, the Reebok Freestyle stands out for its dual hook-and-loop straps, padded ankle collar, perforations and the omission of a toebox shell. Originally made from a garment leather outer with terrycloth lining, modern versions have seen the materials change yet each stays true to the iconic silhouette.
As the original lifestyle shoe, Freestyles can be taken for nights out as equally as workouts. Regularly used by gymnasts, dancers, athletes and cheerleaders, the Freestyle has a second life as a sleek urban/street sneaker that work great with jeans, leggings and slouch socks. Now, a new generation of influencers and artists such as Shakira, Iggy Azalea, Keisza, Yelle and Perrie Edwards are showing off the Reebok Freestyle to a more contemporary audience.
We’re not endorsed or sponsored by Reebok, nor are we affiliates or representatives of the brand and we do not receive any remuneration. We do, however, have a real passion for the Reebok Freestyle. Our aim is to enable as many people as possible to see, wear and enjoy them worldwide and grow their cultural presence in the twenty-first century. We also have a group of over 1,000 other enthusiasts on Facebook – join the group here!
Time to rock those Reeboks!
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Freestyles Forever 